Combining decades of race experience and coaching, Sweet Spot Cycling owner Erin Wittwer and ProK Racing coach Karen Holloway have teamed up to offer state of the art custom training plans for runners, cyclists and triathletes.  No matter what goals you set, we are here to help you achieve them--from improved pedaling efficiency to riding a century non-stop; from your first criterium to stage racing; from fish-out-of-water to Ironman.  Our philosophy is simple: dream big, trust the process, and welcome success.  We thrive on the value of quality training over quantity. Learning to train efficiently will yield a bigger return on investment. Let's face it, we are all busy people with busy schedules. Finding balance between work, life and training is not only important but it keeps you fresh and hungry for more. Learn more about each of our six coaching package below.


The Bronze Package is designed for the self-motivated cyclist or triathlete looking for  custom workouts that lead to block peaking during race season.

  • Custom online training plan (Training Peaks Premium) with daily workouts and nutrition log

  • Goal Setting and Timed Block Peaking

  • Up to 30 minutes of phone communication with coach per month (athlete initiated)

  • Unlimited emails w/ 24 hour turn-around

  • One time set-up fee $55

*Bronze clients receive 10% off Sweet Spot indoor class packages, and coached one-on-one cycling sessions.


The Silver Package is for the cyclist or triathlete who wishes to see measured gains through heart rate/power file analysis, and block peaking during race season.

  • Custom online training plan (Training Peaks Premium) with daily workouts and nutrition log

  • Goal Setting and Timed Block Peaking

  • Power and/or Heart Rate file analysis with WKO+ (weekly)

  • Up to 45 minutes of phone communication with coach per month (athlete initiated)

  • Unlimited emails w/ 24 hour turn-around

  • One time set-up fee $55

*Silver clients receive 15% off Sweet Spot indoor class packages, and coached one-on-one cycling sessions.


The Gold Package is for cyclists or triathletes who target multiple peak performances throughout the year and wish to achieve their highest potential through the support of heart rate/power analysis, increased communication, one-on-one coaching sessions, and coaching expertise.

  • Custom online training plan (Training Peaks Premium) with daily workouts and nutrition log

  • Goal Setting and Selective Peak Performances

  • Power and/or Heart Rate file analysis with WKO+ (daily)

  • Up to 60 minutes of phone communication with coach per month (athlete initiated)

  • Unlimited emails w/ 12 hour turn-around

  • Two 60 minute coached rides per month

  • Unlimited FTP Testing when offered

  • One time set-up fee $55

*Gold clients receive 20% off Sweet Spot indoor class packages, and additional coached one-on-one cycling sessions.


Next Steps. If you are ready to commit to your goals, please review our process listed below:

  1. Sign up for a Coaching Package. Coaching Packages are activated on the 1st of each month. However, if you would like to get started today, please email erin@sweetspotcycling.com or call (804) 268-6628.

  2. Once you have signed up for a coaching package, we will contact you and ask you to fill out our Athlete Questionnaire. Once you have completed the Athlete Questionnaire, we will begin setting up your custom training plan in Training Peaks.

  3. Training Peaks is an online platform that allows us to build your training program and analyze your workouts quickly and effectively and it is included in your coaching package. After reviewing your goals and availability to train, we will set up your custom training program.